ECEMA BBA

BBA in International Business is an undergraduate course that trains a student in the key concepts of business management on a global or international scale. … Students are introduced to key concepts such as the principles of management, operating in a multi-cultural environment, movement of goods across borders etc.

B.B.A. Accounting or Bachelor of Business Administration in Accounting is a three-year undergraduate program in accounting management. Accounting along with finance are the two main important factors behind the success of every company. The program combines the basics of a business program with concentrated accounting coursework. The three-year program aims at providing training to the students about the theoretical concepts of accounting along with providing knowledge about how those concepts will work in the business context.

The Bachelor of Business Administration in Marketing program takes students into the technological and psychological aspects of marketing. The program combines both theory and practice to enhance professional success after graduation. Employment opportunities will grow as companies search for new and innovative ways to market their products to consumers.

The major in Human Resource Management is designed to develop skills in the management functions of strategic and human resource planning, compensation, recruitment, training and development, career planning, organiza­tional effectiveness, employee relations, and collective bargaining.

Students earning a BBA major in Information Technology understand web and application development in the context of the business environment. Graduates have capabilities in systems analysis and design, database management, and IT project management. The program of study includes general business courses, and business topics are integrated into many Information System courses.

The BBA in Fashion Technology is ideal for students who want to be involved in business, management, and the fashion and luxury goods sector.